![]() ![]() Torii established the first Suntory distillery nearly a century ago, in 1923, with the vision to create a spirit inspired by the West but suitable for the Japanese market. Western liquor tended to overwhelm the Japanese palate, which was accustomed to more understated flavors. House of Suntory was founded by Shinjiro Torii in 1899, shortly after the borders of Japan were opened to international markets and the country began to welcome Western culture. “Whenever we need to describe Suntory whisky in very few words,” Nakatani says, “I always say, ‘It’s all about blending.’” House of Suntory History: Blending East and West The liquor brings the subtle, complex, and refined qualities of the House of Suntory’s Japanese whisky to the Western market by blending the best of the old and new. Toki is a blended whisky made in Japan with American millennials in mind. With that burst of inspiration, Suntory Whisky Toki was born. “But we thought, ‘If this is the way that the international consumers drink whisky, in a cocktail, why don’t we create a whisky that can satisfy these consumer needs?’” ![]() ![]() “We were really surprised,” Nakatani tells VinePair. At a city bar, they watched as their bartender - or, ahem, “mixologist” - poured Yamazaki, Suntory’s flagship single-malt whisky, into a punch bowl, mixing it with pineapple juice. In 2010, House of Suntory brand manager Taki Nakatani and chief blender Shinji Fukuyo flew to New York City while “mixology” was having its moment. ![]()
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